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Wine Marketing and Sales
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Wine Marketing and Sales

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ProduktVarenr.PrisHandling
Wine Marketing and Sales9781935879442709,95 krTil butik
Wine Marketing and Sales9781935879442714,95 krTil butik

Produktdetaljer

Wine Marketing and Sales

Wine Marketing and Sales

Liz Thach, Paul Wagner, Janeen Olsen og Paul WangerMad og drikke etc.

709,95 kr

Til butik
Varenr.:
9781935879442

The bestselling wine marketing book in the English language is fully revised and updated to meet the newest challenges and opportunities of modern global wine markets. New topics include social media marketing, sales and marketing metrics, complete regulatory compliance, website strategies and graphic design, brand strategies, demographic changes, and wine tourism. "Wine Marketing and Sales" covers every conceivable aspect of marketing and selling wine, from basic theory and principles, to the practical application of sales and marketing strategies in the real-world, brand-saturated marketplace. Written by three of the industry s most respected wine business professionals and educators, this book puts new and powerful tools into the hands of veteran brand managers, and the vast bank of wine marketing knowledge within reach of the untrained winery owner desperate for a foothold."

Læs mere hos Saxo DK
Wine Marketing and Sales

Wine Marketing and Sales

Janeen Olsen, Liz Thach og Paul WagnerBog

714,95 kr

Til butik
Varenr.:
9781935879442

The bestselling wine marketing book in the English language is fully revised and updated to meet the newest challenges and opportunities of modern global wine markets. New topics include social media marketing, sales and marketing metrics, complete regulatory compliance, website strategies and graphic design, brand strategies, demographic changes, and wine tourism. "Wine Marketing and Sales" covers every conceivable aspect of marketing and selling wine, from basic theory and principles, to the practical application of sales and marketing strategies in the real-world, brand-saturated marketplace. Written by three of the industry s most respected wine business professionals and educators, this book puts new and powerful tools into the hands of veteran brand managers, and the vast bank of wine marketing knowledge within reach of the untrained winery owner desperate for a foothold."

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