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Blue Ocean Strategy, Expanded Edition (3, 2015) | W.Chan Kim,Renee A. Mauborgne,W. Chan Kim,Rene A. Mauborgne,Renée A. Mauborgne
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Harvard Business School PublishingØkonomi, finans, erhvervsliv og ledelse
OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 lan
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