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Winning at New Products, 5th Edition
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Winning at New Products, 5th Edition

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ProduktVarenr.PrisHandling
Winning at New Products, 5th Edition9780465093328274,95 krTil butik
Winning at New Products, 5th Edition9780465093328274,95 krTil butik

Produktdetaljer

Winning at New Products, 5th Edition

Winning at New Products, 5th Edition

Robert CooperBog

274,95 kr

Til butik
Varenr.:
9780465093328

For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success. Winning at New Products cites the author's most recent research and showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step--from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world.

Læs mere hos Saxo DK
Winning at New Products, 5th Edition

Winning at New Products, 5th Edition

Robert Cooper og Robert G. CooperKunst og kultur

274,95 kr

Til butik
Varenr.:
9780465093328

For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success. Winning at New Products cites the author's most recent research and showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step--from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world.

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