The Visual MBA

THE INTERNATIONAL BESTSELLER | HALF A MILLION COPIES SOLD LEARN THE ESSENTIALS OF A TWO-YEAR MBA IN JUST A FEW HOURS — WITH THIS SMART, ILLUSTRATED GUIDE Do you want the knowledge of an MBA without the lectures, exams, or hefty tuition fees? The Visual MBA distils two years of business school into one engaging, easy-to-read book. In clear visuals and concise explanations, it breaks down the key ideas every business leader needs to know, including: Marketing and Branding Leadership and Management Accounting and Finance Strategy and Innovation Organisational Behaviour And much more Whether you’re starting your career, running your own business, or refreshing your management skills, The Visual MBA gives you the practical tools and frameworks to think and act like an leader. Skip the jargon, save the time, and master the fundamentals of business in one indispensable guide. ‘For the self-learner, the curious reader, or even the MBA graduate looking for a condensed reminder of their coursework, this book is an engaging and valuable tool’ The Indian Book Club

THE INTERNATIONAL BESTSELLER | HALF A MILLION COPIES SOLD LEARN THE ESSENTIALS OF A TWO-YEAR MBA IN JUST A FEW HOURS — WITH THIS SMART, ILLUSTRATED GUIDE Do you want the knowledge of an MBA without the lectures, exams, or hefty tuition fees? The Visual MBA distils two years of business school into one engaging, easy-to-read book. In clear visuals and concise explanations, it breaks down the key ideas every business leader needs to know, including: Marketing and Branding Leadership and Management Accounting and Finance Strategy and Innovation Organisational Behaviour And much more Whether you’re starting your career, running your own business, or refreshing your management skills, The Visual MBA gives you the practical tools and frameworks to think and act like an leader. Skip the jargon, save the time, and master the fundamentals of business in one indispensable guide. ‘For the self-learner, the curious reader, or even the MBA graduate looking for a condensed reminder of their coursework, this book is an engaging and valuable tool’ The Indian Book Club

Jason Barron spent 516 hours in class, completed mountains of homework, and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use) again, Jason created sketch notes for each class--visually capturing the essential points of his education--and providing an engaging and invaluable resource. Once finished with his MBA, Jason launched a widely successful Kickstarter campaign distilling these same notes into a self-published book to help aspiring business leaders of all backgrounds and income levels understand the critical concepts one learns in business school. Whether you are thinking about applying to business school, are currently in college studying business, or have always wondered what is taught in an MBA program, this highly entertaining and visual book is for you.