Supercharge Me

Almost everyone agrees on the need to transition the global economy to net zero. But how do we do it? And how do we do it faster? If you feel demoralized, depressed or confused about the climate crisis this book will provide answers – and ones that don’t involve punishing lifestyle changes, the end of capitalism, or a much higher tax bill. Supercharge Me is grounded in relentless realism about how governments, businesses and individuals actually behave. It draws lessons from what has worked so far: extreme positive incentives and smart regulations. Through a series of fast-paced dialogues, the authors introduce practical ideas for change that will embolden activists, reinvigorate the disheartened, and reframe the climate crisis as an opportunity.

Almost everyone agrees on the need to transition the global economy to net zero. But how do we do it? And how do we do it faster? If you feel demoralized, depressed or confused about the climate crisis this book will provide answers – and ones that don’t involve punishing lifestyle changes, the end of capitalism, or a much higher tax bill. Supercharge Me is grounded in relentless realism about how governments, businesses and individuals actually behave. It draws lessons from what has worked so far: extreme positive incentives and smart regulations. Through a series of fast-paced dialogues, the authors introduce practical ideas for change that will embolden activists, reinvigorate the disheartened, and reframe the climate crisis as an opportunity.