Click

Brought to you by Penguin.Ever had a good idea but didn't know how to begin? The New York Times bestselling authors of Sprint reveal the smart way to start ambitious projects.Every big project - whether it's technology, sneakers or a neighbourhood cafe - requires a big investment to get going. Unfortunately, most of them flop. Too many teams waste time, money and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you're making?As designers and investors, Jake Knapp and John Zeratsky have helped hundreds of teams bring new products and services into the world. Click is their proven system for starting projects the right way, to make better decisions and move swiftly towards a solution that clicks with customers.Building on their bestselling book Sprint, this step-by-step playbook is filled with stories from Nike, Microsoft, Google, Slack and the frontiers of AI research, and reveals essential lessons for:defining the basics of a projectdifferentiating it from the competitionchoosing the best approachand proving your strategyCompressing six months of strategy development into just two days, Click will help any team start successful new projects, quickly.(c) Jake Knapp and John Zeratsky 2025 (P) Penguin Audio 2025

Brought to you by Penguin.Ever had a good idea but didn't know how to begin? The New York Times bestselling authors of Sprint reveal the smart way to start ambitious projects.Every big project - whether it's technology, sneakers or a neighbourhood cafe - requires a big investment to get going. Unfortunately, most of them flop. Too many teams waste time, money and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you're making?As designers and investors, Jake Knapp and John Zeratsky have helped hundreds of teams bring new products and services into the world. Click is their proven system for starting projects the right way, to make better decisions and move swiftly towards a solution that clicks with customers.Building on their bestselling book Sprint, this step-by-step playbook is filled with stories from Nike, Microsoft, Google, Slack and the frontiers of AI research, and reveals essential lessons for:defining the basics of a projectdifferentiating it from the competitionchoosing the best approachand proving your strategyCompressing six months of strategy development into just two days, Click will help any team start successful new projects, quickly.(c) Jake Knapp and John Zeratsky 2025 (P) Penguin Audio 2025

Olive wants to get in on the act.... Any act! Olive “clicks” with everyone in the fifth grade - until one day she doesn’t. When a school variety show leaves Olive stranded without an act to join, she begins to panic, wondering why all her friends have already formed their own groups - without her. With the performance drawing closer by the minute, will Olive be able to find her own place in the show before the curtain comes up? Author-illustrator Kayla Miller has woven together a heartfelt and insightful story about navigating friendships, leaning on family, and learning to take the stage in the most important role of all.

Olive wants to get in on the act.... Any act! Olive “clicks” with everyone in the fifth grade - until one day she doesn’t. When a school variety show leaves Olive stranded without an act to join, she begins to panic, wondering why all her friends have already formed their own groups - without her. With the performance drawing closer by the minute, will Olive be able to find her own place in the show before the curtain comes up? Author-illustrator Kayla Miller has woven together a heartfelt and insightful story about navigating friendships, leaning on family, and learning to take the stage in the most important role of all.

'The new playbook for building the future. A concise, actionable masterclass on design and strategy.' Reid Hoffman, co-founder of LinkedIn Ever had a good idea but didn’t know how to begin? The New York Times bestselling authors of Sprint reveal the smart way to start ambitious projects. Every big project – whether it’s technology, sneakers or a neighbourhood café – requires a big investment to get going. Unfortunately, most of them flop. Too many teams waste time, money and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you’re making? As designers and investors, Jake Knapp and John Zeratsky have helped hundreds of teams bring new products and services into the world. Click is their proven system for starting projects the right way, to make better decisions and move swiftly towards a solution that clicks with customers. Building on their bestselling book Sprint, this step-by-step playbook is filled with stories from Nike, Microsoft, Google, Slack and the frontiers of AI research, and reveals essential lessons for: defining the basics of a project differentiating it from the competition choosing the best approach and proving your strategy Compressing six months of strategy development into just two days, Click will help any team start successful new projects, quickly.

'The new playbook for building the future. A concise, actionable masterclass on design and strategy.' Reid Hoffman, co-founder of LinkedIn Ever had a good idea but didn’t know how to begin? The New York Times bestselling authors of Sprint reveal the smart way to start ambitious projects. Every big project – whether it’s technology, sneakers or a neighbourhood café – requires a big investment to get going. Unfortunately, most of them flop. Too many teams waste time, money and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you’re making? As designers and investors, Jake Knapp and John Zeratsky have helped hundreds of teams bring new products and services into the world. Click is their proven system for starting projects the right way, to make better decisions and move swiftly towards a solution that clicks with customers. Building on their bestselling book Sprint, this step-by-step playbook is filled with stories from Nike, Microsoft, Google, Slack and the frontiers of AI research, and reveals essential lessons for: defining the basics of a project differentiating it from the competition choosing the best approach and proving your strategy Compressing six months of strategy development into just two days, Click will help any team start successful new projects, quickly.

From the New York Times bestselling authors of Sprint , a guide for starting big projects the smart way--based on firsthand experience with more than three hundred new products and businesses. Every big project--whether it's creating new technology, developing a fresh line of sneakers, or opening a neighborhood caf?--requires a major investment to get off the ground. Unfortunately, most big projects flop with customers. Too many teams waste time, money, and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you're making? Does your solution click with customers? Jake Knapp and John Zeratsky--two brilliant product designers who spent years at Google Ventures and elsewhere before founding a venture capital firm together--have helped hundreds of teams bring new products and services into the world. As designers and investors, they have a front-row seat to some of the world's most successful startups. Click introduces the Foundation Sprint --a proven system for starting projects the right way, to make better decisions and move quickly toward a solution. Inside are ten important lessons, a step-by-step playbook for the Foundation Sprint, and memorable stories from Nike, Google, Slack, and the frontiers of artificial intelligence research. Building on their bestselling book, Sprint , Knapp and Zeratsky introduce new recipes that teams can use to quickly and confidently start projects. For anyone who has ever had a good idea but didn't know how to start, this book is for you.

From the New York Times bestselling authors of Sprint , a guide for starting big projects the smart way--based on firsthand experience with more than three hundred new products and businesses. Every big project--whether it's creating new technology, developing a fresh line of sneakers, or opening a neighborhood caf?--requires a major investment to get off the ground. Unfortunately, most big projects flop with customers. Too many teams waste time, money, and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you're making? Does your solution click with customers? Jake Knapp and John Zeratsky--two brilliant product designers who spent years at Google Ventures and elsewhere before founding a venture capital firm together--have helped hundreds of teams bring new products and services into the world. As designers and investors, they have a front-row seat to some of the world's most successful startups. Click introduces the Foundation Sprint --a proven system for starting projects the right way, to make better decisions and move quickly toward a solution. Inside are ten important lessons, a step-by-step playbook for the Foundation Sprint, and memorable stories from Nike, Google, Slack, and the frontiers of artificial intelligence research. Building on their bestselling book, Sprint , Knapp and Zeratsky introduce new recipes that teams can use to quickly and confidently start projects. For anyone who has ever had a good idea but didn't know how to start, this book is for you.