Barbie(TM): The World Tour

For the press tour following the record-breaking release of Greta Gerwig’s award-winning, acclaimed Barbie movie, producer and star Margot Robbie and her stylist Andrew Mukamal immersed themselves in some of Barbie’s most iconic outfits and curated vintage pieces, then approached designers, from Giorgio Armani to Donatella Versace, to create looks inspired by the doll-size originals. Many of these looks were not seen as the official Barbie press tour was cut short—so Margot and Andrew worked with renowned fashion photographer Craig McDean to shoot her in the looks exactly as they were curated: Schiaparelli in Los Angeles, Vivienne Westwood in London, vintage Chanel with matching Steamline luggage at the airport, and beyond. Accompanying McDean’s sumptuous photography are original Barbie dolls from the period, a treasure trove of rare materials from Mattel’s Barbie fashion archives, and the designers’ sketches and Polaroids from fittings, layered into evocative collages by Fabien Baron, who conceived and produced the shoots and art-directed the book. With text by Margot Robbie and Andrew Mukamal, as well as handwritten contributions from the designers behind the looks (from Olivier Rousteing and Michelle Ochs to Manolo Blahnik and Jeremy Scott), this unique book blends the serious chic of high fashion with the serious fun of Barbie world—the dolls, the history, and the style that have captured imaginations for 65 years. BARBIE™ and associated trademarks and trade dress are owned by, and used under license from, Mattel. ©2024 Mattel.

For the press tour following the record-breaking release of Greta Gerwig’s award-winning, acclaimed Barbie movie, producer and star Margot Robbie and her stylist Andrew Mukamal immersed themselves in some of Barbie’s most iconic outfits and curated vintage pieces, then approached designers, from Giorgio Armani to Donatella Versace, to create looks inspired by the doll-size originals. Many of these looks were not seen as the official Barbie press tour was cut short—so Margot and Andrew worked with renowned fashion photographer Craig McDean to shoot her in the looks exactly as they were curated: Schiaparelli in Los Angeles, Vivienne Westwood in London, vintage Chanel with matching Steamline luggage at the airport, and beyond. Accompanying McDean’s sumptuous photography are original Barbie dolls from the period, a treasure trove of rare materials from Mattel’s Barbie fashion archives, and the designers’ sketches and Polaroids from fittings, layered into evocative collages by Fabien Baron, who conceived and produced the shoots and art-directed the book. With text by Margot Robbie and Andrew Mukamal, as well as handwritten contributions from the designers behind the looks (from Olivier Rousteing and Michelle Ochs to Manolo Blahnik and Jeremy Scott), this unique book blends the serious chic of high fashion with the serious fun of Barbie world—the dolls, the history, and the style that have captured imaginations for 65 years. BARBIE™ and associated trademarks and trade dress are owned by, and used under license from, Mattel. ©2024 Mattel.