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Value Proposition Design How to Create Products and Services Customers Want (4, 2014) | Alexander Osterwalder,Gregory Bernarda,Yves Pigneur,Alan Smith,Patricia Papadakos,Trish Papadakos,A Osterwalder
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Value Proposition Design How to Create Products and Services Customers Want (4, 2014) | Alexander Osterwalder,Gregory Bernarda,Yves Pigneur,Alan Smith,Patricia Papadakos,Trish Papadakos,A Osterwalder

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John Wiley & Sons IncØkonomi, finans, erhvervsliv og ledelse

The authors of the international bestseller Business Model Generation explain how to create value propositions customers cant resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services

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