The Conquest of Cool - Business Culture, Counterculture, and the Rise of Hip Consumerism - Thomas Frank - Paperback Bog - The University of Chicago Press - 1998 - Engelsk - Booktok.dk

An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressibl

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