Social Business Imperative, The - Adapting Your Business Model to the Always-Connected Customer - Clara Shih - Paperback Bog - Pearson Education (US) - 2016 - Engelsk - Booktok.dk

"The power of Clara's book is that it highlights not only social media practices but fundamental business practices and how company leaders need to entirely rethink customer engagement models. The implications for every business-regardless of industry or

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