Building Distinctive Brand Assets - Jenni Romaniuk - Hardback Bog - Oxford University Press Australia - 2018 - Engelsk - Booktok.dk

Building Distinctive Brand Assets is for anyone with a brand logo, font or colour scheme, and is essential reading for those who have wondered if (or have been told) it''s time for a change. Readers will learn how to set up a long-term strategy to build a

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