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Fundamentals of Marketing

Paul Baines, Sara Rosengren, Paolo Antonetti og Sophie Whitehouse

Fundamentals of Marketing

How did the start-up dating app, CLikD, quickly rise to become an award-winning competitor to Tinder and Bumble? How should organizations incorporate social media into their communication campaigns? W
514,95 kr.
Fundamentals of Marketing

Paul Baines, Sara Rosengren, Paolo Antonetti og Sophie Whitehouse

Fundamentals of Marketing

Accessible, relevant, and realistic: the complete resource for students looking for a streamlined introduction to marketing theory and practice. Based on the bestselling Marketing by Baines, Fill, Ros
509,95 kr.