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Luxury Fashion Brand Management

Olga Mitterfellner

Luxury Fashion Brand Management

This textbook examines fashion luxury brand management, providing students with a comprehensive understanding of its origins, unique components, current practices, global trade and, most importantly,
439,95 kr.
Fashion Marketing and Communications
-1%

Olga Mitterfellner

Fashion Marketing and Communications

Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies to provide a comprehensive and honest understanding of t
374,95 kr.

Før 379,95 kr.

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