Jesper Riis, Lars Hvam og Niels Henrik Mortensen Product Customization

Produktbeskrivelse

For the majority of industrial companies, customizing products and services is among the most critical means to deliver true customer value and achieve superior competitive advantage. This book presents an operational procedure for the design of product configuration systems in industrial companies. It is based on the experience gained from more than forty product configuration projects in companies providing customers with tailored products and services.

Produktspecifikationer