Oxford University Press Australia How Brands Grow (3, 2010) | Byron (Professor Sharp,Byron Sharp
Oxford University Press Australia•Økonomi, finans, erhvervsliv og ledelse
379 kr
På lagerLeveringstid: 6 - 8 hverdage
Produktbeskrivelse
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands...
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