C. K. Prahalad Fortune At The Bottom Of The Pyramid
C. K. Prahalad•Bog
149 kr
Ikke på lager
Produktbeskrivelse
Shows why you can't afford to ignore "Bottom of the Pyramid" (BOP) markets. This book includes eleven success stories from India, Peru, Mexico, Brazil, and Venezuela - ranging from salt to soap, banking to cellphones, healthcare to housing. It is about building profitable "bottom of the pyramid" markets, reducing poverty.
Produktspecifikationer
Mærke: C. K. Prahalad
Varenr.: SX106088060
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