Dyson Tactical AirstraitTM Plum Copper

Dyson AirstraitTMOne-machine routineAchieve wet-to-dry styling and save 8 minutes per style.1 Powerful airflow creates salon-straight blow dries in one easy step. No hot plates. No heat damage.2Invest in long-term hair healthPowered by airflowStyle with two powerful jets of airflow for smooth and soft results with no hot plates, and healthier looking and feeling hair.Science behind the shineWhen hair is wet, its hydrogen bonds are more pliable and using lower temperatures resets the hair’s bonds. This means its internal structure is protected. The alignment reflects more light, for a shiny finish.Perfected for performance and protectionProtects natural strength and shineNo hot plates to maintain hair’s natural strength for healthier looking and feeling hair.Up to 66% reduction in unwanted frizz and flyaways1New integrated comb to increase tension through the hair, to dry and style with precision and control.Key technologyStyles using only airflowTwo jets of powerful air dry and style hair from wet to dry, for a salon-straight blow dry result. No hot plates. No heat damage.2Dyson HyperdymiumTM motorA 13-blade impeller spins up to 106,000rpm, propelling powerful air pressure.Temperature regulationGlass bead thermistors measure the temperature of the airflow up to 500 times per second.What AirstraitTM dryer and straightener owners are sayingUp to 66% reduction in unwanted frizz and flyaways.394% agree hair is soft.486% agree styling is faster.51.Time vs. existing routine. Based on the responses of 250 US AirstraitTM straightener owners after min. 30 days of use, surveyed by Dyson in August 2023. Actual time saved may vary depending on the individual’s hair and styling routine.2.When used in wet to dry mode.3.vs. air drying when used in wet to dry mode.4.Based on consumer survey with 100 participants.5.Faster vs existing routine. Based on consumer survey with 100 participants.6.vs. untreated hair. How to Use: Dyson AirstraitTMOne-machine routinePowered by airflowProtects natural strength and shineUp to 66% reduction in unwanted frizz and flyaways1Styles using only airflow Dyson Tactical AirstraitTM Plum Copper