---
title: "Adel I. El-Ansary, Eugene Sivadas, Louis W. Stern og Robert W. Marketing Channel Strategy"
brand: "Adel I. El-Ansary, Eugene Sivadas, Louis W. Stern og Robert W."
category: "Ukategoriseret"
price_min: 239
currency: DKK
vendor_count: 1
in_stock: true
url: https://pricetracker.dk/p/marketing-channel-strategy-50f889
last_checked: 2026-07-14
---

# Adel I. El-Ansary, Eugene Sivadas, Louis W. Stern og Robert W. Marketing Channel Strategy

Mærke: Adel I. El-Ansary, Eugene Sivadas, Louis W. Stern og Robert W. · Kategori: Ukategoriseret

Sammenlign priser på Adel I. El-Ansary, Eugene Sivadas, Louis W. Stern og Robert W. Marketing Channel Strategy fra 1 forhandler. Billigste pris nu: 239 kr hos Saxo DK. Se aktuelle priser og køb hos den billigste forhandler på https://pricetracker.dk/p/marketing-channel-strategy-50f889

## Priser
- **Billigste pris nu:** 239 kr hos Saxo DK

## Forhandlere
| Forhandler | Pris | Levering |
|---|---|---|
| Saxo DK | 239 kr | — |

## Om produktet
Marketing Channel Strategy: An Omni-Channel Approach is the first book on the market to offer a completely unique, updated approach to channel marketing. Palmatier and Sivadas have adapted this classic text for the modern marketing reality by building a model that shows students how to engage customers across multiple marketing channels simultaneously and seamlessly. The omni-channel is different from the multi-channel. It recognizes not only that customers access goods and services in multiple ways, but also that they are likely doing this at the same time; comparing prices on multiple websites, and seamlessly switching between mobile and desktop devices. With the strong theoretical foundation that users have come to expect, the book also offers lots of practical exercises and applications to help students understand how to design and implement omni-channel strategies in reality. Advanced undergraduate and graduate students in marketing channels, distribution channels, B2B marketing, and retailing classes will enjoy acquiring the most cutting-edge marketing skills from this book.

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Kilde: PriceTracker. Fuld side med interaktiv prishistorik og købslinks: https://pricetracker.dk/p/marketing-channel-strategy-50f889
Priserne er sidst kontrolleret 2026-07-14.