---
title: "George Loewenstein og Nick Chater It's On You"
brand: "George Loewenstein og Nick Chater"
category: "Ukategoriseret"
price_min: 249
currency: DKK
vendor_count: 1
in_stock: true
url: https://pricetracker.dk/p/its-on-you-3b4a72
last_checked: 2026-07-22
---

# George Loewenstein og Nick Chater It's On You

Mærke: George Loewenstein og Nick Chater · Kategori: Ukategoriseret

Sammenlign priser på George Loewenstein og Nick Chater It's On You fra 1 forhandler. Billigste pris nu: 249 kr hos Saxo DK. Se aktuelle priser og køb hos den billigste forhandler på https://pricetracker.dk/p/its-on-you-3b4a72

## Priser
- **Billigste pris nu:** 249 kr hos Saxo DK

## Forhandlere
| Forhandler | Pris | Levering |
|---|---|---|
| Saxo DK | 249 kr | — |

## Om produktet
‘A stirring call to action’ – TIM HARFORD ‘A masterclass’ – DARON ACEMOGLU 'An excellent book' – NASSIM NICHOLAS TALEB Two decades ago, behavioral economics burst from academia to the halls of power, on both sides of the Atlantic, with the promise that correcting individual biases could help transform society. The hope was that governments could deploy a new approach to addressing society’s deepest challenges, from inadequate retirement planning to climate change—gently, but cleverly, nudging people to make choices for their own good and the good of the planet. It was all very convenient, and false. As behavioral scientists Nick Chater and George Loewenstein show in It’s On You , nudges rarely work, and divert us from policies that do. For example, being nudged to switch to green energy doesn’t cut carbon, and it distracts from the real challenge of building a low-carbon economy. It’s on You shows how the rich and powerful have repeatedly used a clever sleight of hand: blaming individuals for social problems, with behavioral economics an unwitting accomplice, while lobbying against the systemic changes that could actually help. As two original proponents of the nudge principle, Nick and George now argue that rather than trying to “fix” the victims of bad policies, real progress requires rewriting the social and economic rulebook for the common good.

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Priserne er sidst kontrolleret 2026-07-22.