---
title: "David Orrell Behavioural Economics"
ean: "9781785786440"
brand: "David Orrell"
category: "Medier > Bøger"
price_min: 129
price_max: 129
currency: DKK
vendor_count: 1
in_stock: true
url: https://pricetracker.dk/p/9781785786440/behavioural-economics
last_checked: 2026-10-18
---

# David Orrell Behavioural Economics

EAN 9781785786440 · Mærke: David Orrell · Kategori: Medier > Bøger

Sammenlign priser på David Orrell Behavioural Economics fra 1 forhandler. Billigste pris nu: 129 kr hos Saxo DK. Se aktuelle priser og køb hos den billigste forhandler på https://pricetracker.dk/p/9781785786440/behavioural-economics

## Priser
- **Billigste pris nu:** 129 kr hos Saxo DK
- **Prisspænd:** 129 kr – 129 kr på tværs af 1 forhandler

## Forhandlere
| Forhandler | Pris | Levering |
|---|---|---|
| Saxo DK | 129 kr | — |

## Om produktet
Beskrivelse fra forhandleren Saxo DK:

> The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own 'utility'. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don't really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational we are prone to 'cognitive biases' with complex effects on decision-making, such as forgetting to prepare for retirement. David Orrell explores the findings from psychology and neuroscience that are shaking up economics - and that are being exploited by policy-makers and marketers alike, to shape everything from how we shop for food, to how we tackle societal happiness or climate change. Finally, he asks: is behavioural economics a scientific revolution, or just a scientific form of marketing?

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Priserne er sidst kontrolleret 2026-10-18.