---
title: "Pierre-Yves Donzé The Making of a Status Symbol"
ean: "9781526188410"
brand: "Pierre-Yves Donzé"
category: "Medier > Bøger"
price_min: 224
price_max: 224
currency: DKK
vendor_count: 1
in_stock: true
url: https://pricetracker.dk/p/9781526188410/the-making-of-a-status-symbol
last_checked: 2026-10-15
---

# Pierre-Yves Donzé The Making of a Status Symbol

EAN 9781526188410 · Mærke: Pierre-Yves Donzé · Kategori: Medier > Bøger

Sammenlign priser på Pierre-Yves Donzé The Making of a Status Symbol fra 1 forhandler. Billigste pris nu: 224 kr hos Saxo DK. Se aktuelle priser og køb hos den billigste forhandler på https://pricetracker.dk/p/9781526188410/the-making-of-a-status-symbol

## Priser
- **Billigste pris nu:** 224 kr hos Saxo DK
- **Prisspænd:** 224 kr – 224 kr på tværs af 1 forhandler

## Forhandlere
| Forhandler | Pris | Levering |
|---|---|---|
| Saxo DK | 224 kr | — |

## Om produktet
Beskrivelse fra forhandleren Saxo DK:

> Discover the fascinating story behind Rolex, the world’s most iconic luxury watch brand. In The making of a status symbol , acclaimed business historian Pierre-Yves Donzé offers a captivating and deeply researched exploration of how a small Swiss watch company transformed itself into a global emblem of success, wealth and prestige. Challenging the myth that Rolex’s dominance is solely due to superior craftsmanship, Donzé reveals the brand’s strategic partnership with an American advertising agency and its genius for storytelling, which allowed it to turn a simple timepiece into a powerful status symbol. Spanning the twentieth century, this book provides a compelling case study of how creative industries have shaped consumer culture and the global luxury market. This book is a must-read for anyone fascinated by fashion and luxury, the evolution of consumer culture or the power of branding. Whether you’re a scholar, student or general reader intrigued by the enduring allure of Rolex, The making of a status symbol offers an engaging and insightful journey through the history of a brand that has become synonymous with excellence and success.

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Kilde: PriceTracker. Fuld side med interaktiv prishistorik og købslinks: https://pricetracker.dk/p/9781526188410/the-making-of-a-status-symbol
Priserne er sidst kontrolleret 2026-10-15.