---
title: "Frank V. Cespedes Aligning Strategy and Sales"
ean: "9781422196052"
brand: "Frank V. Cespedes"
category: "Medier > Bøger"
price_min: 184
price_max: 184
currency: DKK
vendor_count: 1
in_stock: true
url: https://pricetracker.dk/p/9781422196052/aligning-strategy-and-sales
last_checked: 2026-10-15
---

# Frank V. Cespedes Aligning Strategy and Sales

EAN 9781422196052 · Mærke: Frank V. Cespedes · Kategori: Medier > Bøger

Sammenlign priser på Frank V. Cespedes Aligning Strategy and Sales fra 1 forhandler. Billigste pris nu: 184 kr hos Saxo DK. Se aktuelle priser og køb hos den billigste forhandler på https://pricetracker.dk/p/9781422196052/aligning-strategy-and-sales

## Priser
- **Billigste pris nu:** 184 kr hos Saxo DK
- **Prisspænd:** 184 kr – 184 kr på tværs af 1 forhandler

## Forhandlere
| Forhandler | Pris | Levering |
|---|---|---|
| Saxo DK | 184 kr | — |

## Om produktet
Beskrivelse fra forhandleren Saxo DK:

> "The best sales book of the year" -- strategy+business magazine That gap between your company's sales efforts and strategy? It's real--and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your go-to-market initiatives with strategic goals. Cespedes offers a road map to articulate strategy in ways that people in the field can understand and that will fuel the behaviors required for profitable growth. Without that alignment, leaders will press for better execution when they need a better strategy, or change strategic direction with great cost and turmoil when they should focus on the basics of sales execution. With thoughtful, clear, and engaging examples, Aligning Strategy and Sales provides a framework for diagnosing and managing the core levers available for effective selling in any organization. It will give you the know-how and tools to move from ideas to action and build a sales effort linked to your firm's unique goals, not a generic selling formula. Cespedes shows how sales efforts affect all elements of value creation in a business, whether you're a start-up seeking to scale or an established firm looking to jump-start new growth. The book provides key insights to optimize your firm's customer management activities and so improve selling and strategy.

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Kilde: PriceTracker. Fuld side med interaktiv prishistorik og købslinks: https://pricetracker.dk/p/9781422196052/aligning-strategy-and-sales
Priserne er sidst kontrolleret 2026-10-15.