---
title: "Kian Bakhtiari Marketing for Social Change"
ean: "9781398616844"
brand: "Kian Bakhtiari"
category: "Medier > Bøger > Trykte bøger"
price_min: 334
price_max: 334
currency: DKK
vendor_count: 1
in_stock: true
url: https://pricetracker.dk/p/9781398616844/marketing-for-social-change
last_checked: 2026-10-15
---

# Kian Bakhtiari Marketing for Social Change

EAN 9781398616844 · Mærke: Kian Bakhtiari · Kategori: Medier > Bøger > Trykte bøger

Sammenlign priser på Kian Bakhtiari Marketing for Social Change fra 1 forhandler. Billigste pris nu: 334 kr hos Saxo DK. Se aktuelle priser og køb hos den billigste forhandler på https://pricetracker.dk/p/9781398616844/marketing-for-social-change

## Priser
- **Billigste pris nu:** 334 kr hos Saxo DK
- **Prisspænd:** 334 kr – 334 kr på tværs af 1 forhandler

## Forhandlere
| Forhandler | Pris | Levering |
|---|---|---|
| Saxo DK | 334 kr | — |

## Om produktet
Beskrivelse fra forhandleren Saxo DK:

> WINNER : National Indie Excellence Awards 2025 - Social/Political Change WINNER: Goody Business Book Award 2024 - Marketing - Communications and PR SEMI-FINALIST: Leonard L. Berry Marketing Book Award 2025 Business as usual is not an option anymore. We need a new way of doing things and brands can no longer afford to stay silent on important social and environmental issues. With more consumer and legal scrutiny than ever before, brands need to work hard to ensure they embrace purpose in a long-term, sustainable and authentic way in order to actually create the social change they say they support. This is where Marketing for Social Change comes in. A deeply practical guide on how brands can take meaningful action whilst avoiding backlash, it outlines clear steps to building authentic purpose into the heart of business strategy. This book explores not only how you can find and define your brand's purpose but how you ensure that your purpose becomes an embedded part of your business rather than a mere PR stunt. By using real-world examples across a spectrum of issues such as The Body Shop's stance on animal testing to Nike's work with Colin Kaepernick, this book offers a guide of how marketers can create positive social change through creativity and action, regardless of the sort of company they work for, and how creating this positive change is beneficial for both society and business.

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Priserne er sidst kontrolleret 2026-10-15.