---
title: "Claude C. Hopkins Scientific Advertising"
ean: "9780486836058"
brand: "Claude C. Hopkins"
category: "Medier > Bøger"
price_min: 104
price_max: 104
currency: DKK
vendor_count: 1
in_stock: true
url: https://pricetracker.dk/p/9780486836058/scientific-advertising
last_checked: 2026-10-16
---

# Claude C. Hopkins Scientific Advertising

EAN 9780486836058 · Mærke: Claude C. Hopkins · Kategori: Medier > Bøger

Sammenlign priser på Claude C. Hopkins Scientific Advertising fra 1 forhandler. Billigste pris nu: 104 kr hos Saxo DK. Se aktuelle priser og køb hos den billigste forhandler på https://pricetracker.dk/p/9780486836058/scientific-advertising

## Priser
- **Billigste pris nu:** 104 kr hos Saxo DK
- **Prisspænd:** 104 kr – 104 kr på tværs af 1 forhandler

## Forhandlere
| Forhandler | Pris | Levering |
|---|---|---|
| Saxo DK | 104 kr | — |

## Om produktet
Beskrivelse fra forhandleren Saxo DK:

> "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." -- Advertising legend David Ogilvy Scientific Advertising begins with a simple declarative statement: "The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood." And in 21 concise chapters, Claude C. Hopkins covers the essence of good advertising. Beyond the points to be made about telling a story using headlines and art, being specific and providing vital information, and using samples and testing campaigns, this book clearly demonstrates why Hopkins was an expert on the best marketing policies. Almost a century after its initial publication, this little volume remains useful to those entering any area of the business world. More than an account of Hopkins's thoughts about good salesmanship, it is a window into a bygone era and the early decades of the American business of advertising.

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Priserne er sidst kontrolleret 2026-10-16.